Gelgel, Kadek Danthiswari, I Gusti Ayu Wimba, and Ida Ayu Putu Widani Sugianingrat. “Increasing Purchase Intention through Storytelling Marketing and Experiential Marketing With Brand Equity As an Intervening Variable: (Study of Rangrang Weaving Craftsmen at IKM Ngurah Gallery, Tanglad Village, Nusa Penida, Klungkung Regency, Bali Province)”. Management and Applied Social Studies Review 2, no. 1 (May 31, 2024): 24-33. Accessed December 21, 2024. https://ejournal.unhi.ac.id/index.php/massiv/article/view/5438.