Pengaruh Kualitas Pelayanan Dan Harga Terhadap Loyalitas Pelanggan Pada Gauri Beauty Salon Bali

Authors

  • Ni Kadek Surtiningsih Universitas Hindu Indonesia
  • Putu Yudy Wijaya Universitas Hindu Indonesia
  • Ida I Dewa Ayu Yayati Wilyadewi Universitas Hindu Indonesia

DOI:

https://doi.org/10.32795/vol4wamrtno1th24

Keywords:

Kualitas Pelayanan, Harga, Loyalitas Pelanggan

Abstract

This investigate was conducted to decide the impact of benefit quality and cost on client dependability at Gauri Excellence Salon Bali. The populace in this consider were all clients who utilized administrations at Gauri Magnificence Salon, to be specific 2,180. The test utilized in this inquire about was 96 respondents who were decided utilizing purposive testing methods. The information investigation strategies utilized in this investigate are legitimacy, unwavering quality, classical suspicions, different straight relapse, coefficient of assurance, t test and F test. Based on the investigate comes about it can be seen that: (1) Benefit Quality encompasses a positive and significant effect on Client Devotion ( 2) Cost features a positive and critical impact on Client Dependability. (3) Benefit quality and cost have a significant concurrent impact on client dependability. Seeing the investigate comes about, Gauri Magnificence Salon is prompted to supply work preparing to all its workers so that workers will be able to clarify all the items and administrations advertised well to clients and pull in customers' intrigued in proceeding to form exchanges at Gauri Excellence Salon

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Published

2025-07-05

How to Cite

Pengaruh Kualitas Pelayanan Dan Harga Terhadap Loyalitas Pelanggan Pada Gauri Beauty Salon Bali. (2025). WidyaAmrita: Jurnal Manajemen, Kewirausahaan Dan Pariwisata, 5(1), 132-142. https://doi.org/10.32795/vol4wamrtno1th24